BUFFALO, New York, June 30, 2006 - - O'Connell Marketing, a consultation firm focused on helping companies with their marketing, sales and media production opportunities, recently completed a series of planning and project management services for LushLawn, a Western New York lawn care and landscaping firm, founded in 1981.
O'Connell Marketing researched and completed a full marketing plan for the company at the beginning of the year, involving all aspects of the company's business including lawn care, tree care, holiday decorating and snow plowing.
Following the plan's completion, O'Connell Marketing was further engaged by LushLawn to create, produce and buy media for a radio advertising campaign across Western New York state. The radio campaign was produced by O'Connell Marketing's sister company, audio'connell Voice Over Talent.
O'Connell Marketing also managed LushLawn's print advertising (including telephone directory advertising) while also revamping the lawn care and landscaping company's web site and search engine marketing efforts.
Founded in 1995 by company president Peter K. O'Connell, O'Connell Marketing is a professional services firm specializing in writing marketing plans, executing sales strategies and implementing marketing and/or media projects for companies with a value of $5 million or less.
